“Happy to help.”
Friendly Assistant
The helpful, unhurried voice of a good support line or onboarding flow.
- Female
- American
- Adult
- Warm
- Clear
- Approachable
Sample script
No problem at all — let's sort this out together. First, open the settings menu and find 'Account'.
How it reads
Friendly Assistant is warm without being saccharine. It resolves sentences gently downward, which reads as reassuring, and slows slightly on instructions so steps are easy to follow.
It is the right default for anything a user hears while they are confused or frustrated, where a brisk voice makes things worse.
Clear on numbers, spellings and step sequences.
Best for
- IVR and phone systems
- App onboarding and tooltips
- Help centre and support video
- Accessibility narration
At a glance
- Category
- Everyday
- Gender
- Female
- Accent
- American
- Age
- Adult
- Character
- Warm, Clear, Approachable
Writing for it
Let sentences run
This voice holds its shape across longer clauses, so full sentences read better than clipped fragments.
Punctuate for the pause
A full stop gives a longer gap than a comma, an ellipsis longer still. Use them to place the beat.
Give it clean space
A smooth voice with little texture needs headroom. Duck the music under it rather than pushing the level.
Questions
The helpful, unhurried voice of a good support line or onboarding flow. It is a female American voice in the everyday category, characterised as warm, clear, approachable. Friendly Assistant is warm without being saccharine. It resolves sentences gently downward, which reads as reassuring, and slows slightly on instructions so steps are easy to follow.